Public Relations
Public Relations
Getting noticed in the Middle East is not easy. First, searching for the right specialist PR agency takes time, then trusting them to be proactive, to have the technical knowledge and media intelligence necessary, to learn about the company and its products, to look for opportunities while respecting the existing strategies; sometimes it seems like the most challenging part about getting noticed is finding the right partner.
We know that PR agencies can all start sounding the same after a while. Everybody talks about connections to major media, understanding the market, innovative communication solutions, blah, blah, blah...
NettResults understands that appointing that PR agency to take care of mission-critical communications on behalf of a technology company is a difficult choice. We know that clients need to trust the team put in charge of their account and to know that the agency is committed to ensuring that the job is done with good planning, effective implementation and careful follow-through.
That’s why we are different. We care. We are passionate about our clients and their technology businesses. Just as passionate as our own business.
It’s simple, really.
Press Releases
Press Releases
Sometimes you need a press release distributed. We get it.
There are lots of things going on. Sometimes, the best strategy is a quick, simple press release or news announcement, whether due to time, budget or regulation.
NettResults provides a happy medium between the impersonal automated distribution services and the full-blown media relations service. Our Press Release Distribution service is specifically for technology companies and includes:
- Strategic advice with one of our senior tech consultants
- copy-writing of release or localisation as required
- Translations as required (English, Arabic, and a host of other languages)
- Online hosting of release, pictures, logo and other background materials (which you might want to link directly to from the release)
- Country by Country distribution or wider GCC distribution
- Online media monitoring
- Full management support
- Billing by electronic transfer or credit cards
Prices start from $5,000 per release.
To find out more, contact us today and let us know your questions.
Social Media
Social Media
You've heard the buzz, you have your social media, and you probably have a personal opinion on its value, but how do you harness the power of social media for business?
- NettResults Social Media
Our theory is that it won’t cost you a penny more to have social media integrated as part of your traditional PR campaign (how refreshing). This is because social media is embedded into what we already offer. We utilise multiple SM tools to connect with the media and make communications effective and efficient. We also offer the same service (should you like to invest further) targeting your customers, and we’d love to tell you more about that.
- NettResults Online News Exchange - ONE!
Wondering how to incorporate online social media with public relations? The first and most effective tool is to have your own company online newsroom.
ONE! is a simple-to-use system that fully integrates into your existing website. Developed in today’s web environment, specifically for public relations and marketing professionals, NettResults’ ONE! incorporates RSS and social media links along with many other features.
ONE! provides a complete social media-friendly online newsroom without relying on Web developers or IT departments. Professional communicators have direct control over their newsroom's content and timelines with the ability to post news and content in real-time.
- Online PR Control Centre
At NettResults we understand that leading technologies can make our media relations service more effective and efficient. For this reason, we researched the market to find a web-based system that would be user-friendly for both clients and staff while at the same time providing sophisticated communications, knowledge databases and streamlined PR. We looked and looked. We searched again. It didn’t exist. So we hired a technology company to build one.
The NettResults PR Control Centre is a web-based PR tool that can be used by one agency, a lead agency with sub-agencies, or multiple agencies. The system streamlines PR work and can be used in-house or to report to a client. There are a lot of good reasons to be using such a tool, especially if your team is dispersed over multiple geographies. Want to know more?
Media Training
Media Training
If you are serious about building, improving, preserving and protecting your image and your company's reputation through the media, then you need NettResults Media Training.
We prepare your spokespeople for every media opportunity facing you and your company. We believe that proactive planning - with a specific message - is the only way to go into a media interview. Furthermore, it is essential to have exact sound bites planned.
Our primary training method is intense, one-on-one and small group, videotaped simulated media interview sessions. This is the process where the new techniques are ingrained into each participant's skill set. Therefore, each participant must receive as much videotaping and critique time as possible to learn and exercise the techniques effectively.
We tailor each session to your goals and objectives, so for more We tailor each session to your goals and objectives, so for more information please give us a call or schedule a meeting where we would be delighted to tell you more.
Nick Leighton, NettResults’ CEO, is instrumental in all training and is an Associate Professor at Chapman University, California, teaching graduate-level students international marketing, PR and crisis communications.
Crisis Communications
Crisis Communications
Sooner or later, every business experiences unforeseen circumstances.
NettResults provides technology companies with a well-coordinated, effective and timely response to events and emergencies through immediate, accurate and interactive communications. NettResults Crisis Communication Centre offers two core services:
- In-house Crisis Communication Control Training
Implementing the processes that need to be put in place before a crisis hits your organisation and training your teams on how to manage a crisis.
- Retained Crisis Control Centre
No matter where or when it hits, NettResults’ international team can immediately implement on-the-ground crisis communications.
If your company suffered a major incident today involving human casualties and/or environmental damage, how would you deal with the inevitable media onslaught?
NettResults has the answers.
Yes, we did write the book on Crisis Communication...
Co-authored by Nick Leighton, CEO, NettResults LLC
Marketing
Marketing
Outsource. At NettResults we live, eat and breathe technology marketing day in and day out. Together with our trusted partners we can build strategy and implement a full marketing program.
What the experts say:
An integrated marketing approach ensures a single, powerful communications strategy supporting the development of competitive advantage and the right level of professional communications support across all critical marketing activities. In practice that means consistent messages and visual standards across all communications media, strengthening the corporate image and providing better value for money and simpler administration.
What we say:
That’s all true. We can implement marketing programs across the Middle East region and throughout the world specifically for technology companies.
Trust in NettResults to look after your needs and get the best ROI. Through our in-house teams, domestic and global partners we implement:
- public relations (PR)
- crisis communications
- public affairs, government and political relations (PA)
- internal communications
- channel marketing
- digital marketing
- advertising
- direct mail
- social media campaigns
- sales force communications
- incentives & promotions
- branding
- presentations & exhibitions
- VIP events
- corporate identity & corporate communications
Increasingly our clients want to break into new geography's. NettResults makes that happen with international experience to share and on the ground local experts.
For example, see what you need to know if you were evaluating the Middle East region... watch the video...